Technological Institute of the Philippines

T.I.P. students take up effective, persuasive communication

Students of the Technological Institute of the Philippines (T.I.P.) recently participated in a seminar on persuasive communication and effective pitching during the Technopreneurship Learning Series session held at the T.I.P. Quezon City campus on August 8, 2017. Sharing his expertise in the said session was Ace Velarde, founder of STW Family of Companies, provider of development programs directed towards opening up career opportunities to Filipinos facing challenging circumstances.

Velarde discussed the role of communication, specifically persuasive communication, in convincing potential investors to fund a product or business. He also emphasized four (4) important points when selling or pitching ideas – accuracy, confidence, efficiency, and “showing” through storytelling. “Think in the perspective of an investor. An investor will not finance your idea if you have no data and proof that it actually works. You have to prove that it’s profitable first,” Velarde said.

To serve as an example, Velarde invited Ronald Chua, chief operations officer and co-founder of MachiBox Inc., to speak and present his company and its product to the students. MachiBox Inc. is a Filipino startup company developing efficient and inexpensive educational robotics for public and private schools.

Select students also took part in an activity where they were tasked to persuade the audience why their program of study is the best choice for incoming college freshmen.

Velarde advised students to start working on their ideas and keep practicing to grow their confidence. “If you want to build something, build it, not as a school project, not because you’re required to, but because you want to,” he said. He also explained the importance of doing something because that is what you want to do and seeing the value behind it. “It’s not so that you could get good grades. It’s not so you may be future engineers. You will be future engineers. Embody that passion now,” Velarde told the students.